Are you looking for different ways through which you can promote your business online? If, yes, then you should definitely opt for YouTube which is presently one of the most popular website that you would find across the globe.
Besides this, it is also a very powerful marketing tool which can indeed provide great ROI for your business.
So, today in this blog, we would look at the 5 clever ways to do YouTube marketing which can also help to increase your YouTube views.
Let us have a look :-
- Try using catchy Titles
Irrespective of the quality of your video, if no one clicks on it, then it is of no use. So, it is very important that you optimize the YouTube Titles such that you can get more traffic.
Some of the ways has been mentioned down below:-
- Use the right set of keywords
Right keywords is very important as Google Crawlers uses it in order to know about the video and thus the viewers get an idea about the video content that you have posted.
- Try to keep the title short and crisp
The length of the video title posted by you should not exceed 60 characters. Also, make sure that the readers get the fair idea about the complete title.
- Tell the viewers why they need to watch the video
There should be a reason why the audience need to view the video content and spend their precious time. Also, they would want to know how they would be benefited by the video.
- Create a good YouTube thumbnail
With an effective thumbnail, you can make the users click right away and thus in the process make your channel more recognizable among the customers. Make sure that the thumbnails are in context with the title and content of the video.
Besides this, you can also include relevant images and short descriptions that will help the people to understand about your video. You can also catch the interest of your audience through the help of your thumbnails.
- Make sure that the videos are under 5 minutes
If you want to get the most of your videos, then it is advised that you focus on the watch time. As per the recent survey, the duration of the most successful YouTube videos are 5 minutes.
Besides this, people would ideally need a very solid reason to get interested in your videos. Hence, figure out the video length that offers maximum engagement to your channel.
Here are some of the tips that can come handy for you :-
- Make sure that you create a high-quality content for each of your video.
- Make sure that you optimize the videos such that they are under 5 minutes.
- Make the videos informative, interesting and short.
- Include CTAs in your videos
Call to action plays a very pre dominant role as it helps you to create more engagement on YouTube. Besides this, it is always recommended that you use it in a right way because at times it can get irritating as well.
Moreover, you can also ask them to subscribe to your channel or you can also add a website link to it. All your efforts are sure to be awarded in a long run.
- Share the videos using the social media platforms
Sharing the videos on social media platforms is very important as it can help to grow your channel. As a YouTuber, it is very important that you circulate all your videos on the social media platforms and at the same time be active on the social groups and activities.
Also, each of the social media platform has its own set of cultures and thus you would need to see which platform works best for you.